Advertising Standards Bureau - Ad Standards Bulletin (Recent News)

Issue three. November 2009.

Two out, one over line

Two out of a series of three advertisements promoting betting products have been found to include material contrary to prevailing standards about the depiction of women.

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Reality check needed

A television advertisement for tiles has scraped over the line. The Board found while it did not degrade women, the relationship depicted was out of touch with reality.

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Board reconfirms decision after review

The Advertising Standards Board has confirmed its original decision to dismiss complaints after an Independent Review requested the Board review its decision about a billboard advertising a sex-related product.

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Sexualisation research in New Year

An advisory panel is being formed to assist with advertisement selection and methodology for research into the portrayal of sex, sexuality and nudity in advertising.

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